Cannabis Business Interviews: Safe Harbor Financial With Sundie Seefried

Safe Harbor Financial is the brainchild of Sundie Seefried, A 35-year veteran of the credit union industry. In 2014, she saw that CRBs needed financial services and that Colorado communities would be safer if the new industry had access to banking solutions, and thus Safe Harbor was formed to provide an unmet need – compliant banking and financial services to the rapidly growing U.S. cannabis industry.  Sundie joined me to discuss how Safe Harbor has grown to nearly 600 accounts spanning 20 states and processed over $12 billion in cannabis-related transactions.

A 39-year credit union industry veteran, Seefried was the former CEO of Partner Colorado Credit Union (PCCU). Established in 2015 by PCCU, Safe Harbor was formed to provide an unmet need – compliant banking and financial services to the rapidly growing U.S. cannabis industry. Seefried regularly provides cannabis banking education and expertise to legislators, regulators, attorneys generals, state officials, and financial institutions. She is on a mission to normalize banking for the cannabis industry while assisting law enforcement and federal agencies to be more effective at combating illicit activities and protecting the financial system.